A little flurry of agency videos has just hit the interweb and the reaction has been mixed to say the least. Producing an agency video has always been fraught with potential disaster. What’s bloody hilarious to all your employees may well induce nausea and vomiting in the wider world and I’m struggling to think of a good one. Which is why making one when the only U-Matic copy was held safely in a locked room was probably OK but now it’s up on Youtube the whole world are ready to throw their rocks at a moment’s notice. It is now safe to assume that Dare will produce a proper turd in the next year……
Three exhibits
1) The original and probably still the best – Mindshare Amsterdam working hard for their client’s money.
http://www.brandnewtelly.com/mindshare/
2) Lean Mean re-penning ‘Do They Know It’s Christmas’ as ‘Do they know it’s web 2.0′. I’m not sure I want to know but it’s all for charidee.
3) Publicis – ‘I gotta feeling’ – So have I and I think I might need a Rennies
Tags: agency videos, lean mean, mindshare, publicis
December 15, 2009 at 11:37 am |
nice to see you blogging again – you missed the classic agency.com – subway pitch video – which made them have to withdraw from the pitch after the backlash i
enjoy…
http://adweek.blogs.com/adfreak/2006/08/agencycom_think.html